This is a explainer video, that introduces Hello Chef, a service that simplifies cooking by delivering fresh pre-portioned ingredients and delicious recipes that one can cook in around 30 minutes. Gaining a strong foothold in a UAE market, Hello Chef changes its brand look and style. The goal of this video is to re-introduce the service to the region, using the new brand look. The social media campaign that uses adaptations of this video is ongoing and already proved to be successful, bringing new subscribers to the service and boosting the sales.

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Work Scope

  • Preproduction concept planning
  • On-location filming
  • In-studio filming using custom motion rig
  • Editing
  • Basic motion graphics
  • Color grading
  • Sound design
  • Short/Social media version adaptations
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